The Fairphone Gen 6 – Advancing fairness in smartphones
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Published 26 Jun 2025 in Trading Groups
A smartphone that puts fairness first...Today marks the launch of the new Fairphone Gen 6 through Your Co-op Mobile. Find out more and see what fairness in technology can look like.
At The Midcounties Co-operative, we are committed to helping our colleagues and customers live a greener and more sustainable lifestyle by offering low-carbon options where possible – including smartphones offered through our Your Co-op mobile service.
We’re really proud to support the launch of the new Fairphone Generation 6, a smartphone that’s built to last, designed to evolve and made with fairness at its core.
In an industry that is sometimes seen to encourage fast upgrade cycles, and hidden costs for people and planet, Fairphone is setting a new standard - one that’s built on transparency, ethics, and sustainability.
The 6th generation Fairphone raises the bar once again. It’s crafted to last longer, with a market-leading 5-year warranty and at least 8 years of software support. It’s designed to be repaired at home, helping owners keep their device in use for years, and it’s made with sustainable materials and responsible sourcing, as well as fair working conditions for the people who make it.
Fairer for people
Fairphone is leading the way in creating fairer employment opportunities in tech. From paying living wages and bonuses to workers, to using renewable energy in its production, Fairphone is taking real action to make its supply chain a better place to work. The device also contains more than 50% recycled or fairtrade materials, including a battery made with responsibly sourced cobalt and lithium.
Fairer for the planet
By designing a phone that’s easier to repair and upgrade, with 11 modular parts and an iFixit 10/10 repairability score, Fairphone helps owners reduce e-waste and cut their carbon footprint. The Gen 6 is also certified e-waste neutral, ensuring that for every device sold, an equivalent weight of old tech is recycled. It even holds the Blue Angel certification, the highest environmental and human standards for electronics.
A premium experience
Alongside all these ethical credentials, The Fairphone Gen 6 delivers a premium smartphone experience with a sleek new LTPO OLED screen, advanced camera system, improved battery life, and a unique feature that lets users easily switch between a minimalist or advanced mode, helping reduce digital distractions.
Fairness first
At its heart, The Fairphone Gen 6 shows what fairness in technology can look like, from the people who make it, to the materials it’s made with, and the customers who use it. Back in May 2022, we pledged to double sales of Fairphone and to switch Society mobiles over, a pledge we’re proud to say we’re continuing to build on, with strong progress expected in the year ahead.
You can find out more about The Fairphone Gen 6 here.